Website Satisfaction Measurement
You know that your website is a critical component in your organization’s relationship with current and potential customers. But, do you know whether your site is effective in building your brand, driving sales and increasing customer loyalty? CFI Group can help you find out with WebMonitor by CFI Group.
WebMonitor applies the proven scientific methodology of the American Customer Satisfaction Index (ACSI) to the online customer experience to help your organization with the following:
- Obtain a credible measure of customer satisfaction. There are many approaches to satisfaction measurement, but only the ACSI is backed by a 20-year history of quantifying the link between customer satisfaction and financial success.
- Understand the connection between customer satisfaction and customer behaviors. Satisfaction is not an end goal. Rather, the goals of your website are to drive sales, build loyalty, increase engagement with your brand and attract new customers'.
- Pinpoint site improvements with bottom-line impact. The predictive science behind the ACSI quantifies which website improvements will have the greatest impact on satisfaction, loyalty and sales, so you can invest wisely.
- Benchmark site performance. Compare your site’s performance against other organizations measured by CFI Group and against the nationally-recognized ACSI.
Many organizations claim to measure website customer satisfaction. But, no other organization can match CFI Group’s over 25-year record of success in applying the science of the American Customer Satisfaction Index across a wide range of industries—both online and offline.
Contact us, so we can begin exploring how CFI Group's Website Satisfaction Measurement and Mobile Surveys can help you improve your customer's website experience in a way that impacts your organization’s bottom line.