Technology, Telecom & Information
Of all industries, technology and information may be the fastest changing. New products appear on the market daily and redefine what’s important to consumers. Just a few years ago, what mattered to cell phone purchasers was very different from what attracts them today, as smartphones have redefined the customer experience. And the changes will keep on coming.
Technology companies need to constantly keep a pulse on their market, their competition, and especially their customers. Whether you are a software company or a producer of telecommunications products and services, customers today are more demanding, expect higher levels of service, and crave new products.
CFI Group has developed specialized tools that help organizations compete in this fast-paced market. We help technology and information-based businesses identify the drivers of satisfaction for their customers and provide recommendations for investing in things that move the needle.
Customers in these markets are often sophisticated and use the most advanced channels for communicating their likes and dislikes. That’s why our CF Monitor suite provides listening tools that leverage social media monitoring, text analytics, and website and mobile measurement.
We understand that your customers change almost as quickly as the products and services you provide, and you can't wait to understand how they feel and what they want next.
Give us a call, or contact us, to learn more about how we can help you leverage your most important asset ... your customer.